The Nigeria Internet Registration Association (NiRA) has announced a significant milestone in the growth of the country’s .ng internet domain. By November 2024, total registrations surged to 231,853, reflecting a steady increase in the adoption of local domains.
This impressive growth can be attributed to a series of strategic initiatives launched by NiRA. Among these efforts were price reductions and targeted awareness campaigns designed to highlight the benefits of using .ng domains for Nigerian businesses. By promoting local domains, NiRA aims to encourage more businesses to establish an online presence that resonates with their local identity.
The report emphasizes NiRA’s financial success as well, with the organization reporting revenues of ₦348 million for 2023. This financial boost not only reflects the growing popularity of .ng domains but also supports NiRA’s ongoing efforts to enhance the digital landscape in Nigeria.
Despite facing competition from globally recognized domains like .com, the rise in .ng registrations signals a shift in preference among Nigerian businesses and individuals towards local internet solutions. This trend is positioning Nigeria as a leading player in Africa’s digital infrastructure, paving the way for further growth and innovation in the country’s tech sector.
