Africa’s most influential creator platforms, Douglas Kendyson has made his mark on the continent’s digital landscape. As the founder and CEO of Selar, Kendyson has empowered thousands of creators to monetize their digital products, transforming the way knowledge and skills are shared across Africa.
Kendyson’s journey began during his time at Covenant University, where he developed a passion for software development. His early career included stints at fintech giants Paystack and Flutterwave, where he identified a gap in the market for individual creators to sell digital products. This insight led him to launch Selar in 2016, initially as a side project. By 2020, Kendyson had dedicated himself full-time to Selar, which has since grown to serve over 1.5 million users across 194 countries.
In 2024, Selar paid out a staggering ₦9.8 billion to creators, solidifying its position as a pivotal player in Africa’s booming creative economy. Kendyson’s success is not just about numbers; it reflects his commitment to empowering creators and fostering a culture of innovation and profit-sharing within his team.
