Glovo, a global leader in quick commerce, is celebrating its 10th anniversary by spotlighting Nigeria’s growing influence on its platform and renewed focus on data privacy.
Since launching in Nigeria in 2021, Glovo has helped over 6,000 local businesses and generated more than ₦71 billion in revenue for its partners. The company’s latest Yellow Effect Report shows a 55% jump in digital payments and a surge in cashless transactions, reflecting Nigeria’s rapid shift toward digital commerce.
Glovo’s General Manager for Nigeria, Lamide Akinola, described the report as “a narrative of shared growth and partnership,” emphasizing that Nigeria is shaping how the company serves and innovates for the future.
The company’s growth comes as Nigeria strengthens its data protection laws. The Nigeria Data Protection Act 2023 established the Nigeria Data Protection Commission (NDPC), which now oversees how companies collect and use personal data. Under this law, organizations must secure users’ information and allow Nigerians to access or delete their data, except where retention is required by law.
Glovo’s privacy policy aligns with these standards. The company collects data to improve its services and only shares information with authorities when required. Users can manage or request deletion of their data, and Glovo notifies customers about any policy changes.












